H&M has teamed up with Swedish Hasbeens for their latest shoe collection that is completely swoon-worthy. Back in 2007, after discovering a basement full of vintage shoes, friends Cilla Wingard Neuman and Emy Blixt launched 70’s inspired Swedish Hasbeens. The original line sells for around $250 a pair and are handmade in traditional factories from lime tree and alder wood. The collab with H&M is phenomenal – at around $60 a pair the line features updated traditional styling with heeled summer sandals, clogs and of course, strappy platforms. Swedish Hasbeens are meant to last through generations – the kind of shoes you can hand down to your kids. Amazing! Oh, I nearly forgot to mention that each pair comes with a limited edition organic cotton tote bag – even better!
I had heard a rumor that these babies were sold out, so when I found out that the Beverly Center still had a plethora last weekend, I hauled ass over immediately. Sure enough the store was fully stocked and I was way too excited. So excited in fact, that I proceeded to convince a couple ladies who were eyeing the collection on why this collaboration was so exciting and I’m pretty sure they each bought 2 pairs. Yes, H&M you should totally hire me! Anyway, I knew I wanted the classic red low heel sandals (the pair I ended up buying), but tried on all three pairs of the platforms since I had been lusting over them online. But, in person they didn’t fit as well as I had hoped – at least not enough to splurge on, sigh. But for someone who has a more narrow foot, you must give these a try…they’re seriously one of the hottest shoes for spring/summer 2011.
One note of precaution though – my pair did end up breaking within 5 minutes of the first time wearing them (I was so devastated). But H&M’s amazing PR/marketing team came to the rescue and sent me a brand new pair in replacement the next day. I haven’t worn them out yet, but I have high hopes that it was just a fluke of bad luck. But even so, I’m taking precautions and read their care guidelines on how to make sure that your Hasbeens will last for generations.